Zillard King

What is Zillard King?

It’s happening. The monetary insanity that the world’s central banks have sunk us all into is turning into a wholesale monster. Corporations are actually considering replacing some of the dollars on their balance sheets with a useless digital token called BTC, as a “value preservation” tool.

Uhh…sure. Replacing fiat dollars with BTC for “value preservation” is like speedballing heroin and cocaine as a valuable tool for maintaining emotional balance. Yeah, you’ll be balanced, on average I guess, except you won’t feel that way ever when you’re swinging between wild extremes and your pulse varies from 40 – 200bpm every other minute and you end up in cardiac arrest. But hey, I know, the world has gone completely and utterly mad, so what else is new?

Just the rumors of this had spurred BTC past $58,000 a token, but then whoops, it crashed again by about $10,000 in a matter of minutes. This is what corporate America wants to put on its balance sheets? A pseudo-asset that they won’t even know the value of any given minute? Speedballing by comparison seems quite the mild, conservative habit to engage in. But the BTC crowd certainly has one thing absolutely right. Having extra fiat money on your balance sheet, especially U.S. dollars, at this point in monetary history, is extremely dangerous, even suicidal. Corporations are going to have to get rid of them real soon, because the U.S. dollar is about to completely implode. And with the U.S. dollar, will go every single other fiat currency in the world in real purchasing power terms.

About Zillard King

“Recent launches, including customizable same-game parlays (SGPs), further support our view that Prediction Markets (PM) are increasingly converging with traditional sportsbooks,” observes Macquarie analyst Chad Beynon. “As a result, we now estimate total US PM taker volume to reach $190 billion in 2026E (vs $169 billion prior).”

If the research firm’s $190 billion taker volume estimate proves accurate, it’d represent a more than eightfold increase from the $22 billion taker turnover seen last year.

Potentially boding well for the Macquarie forecast are at least two factors. First, there are signs of turnover increases across a variety of yes/no exchanges. Second, volume surged to start September with those spikes arriving even before the NFL season kicked off.

What is Zillard King?

Polymarket also has marketing deals with Major League Baseball (MLB), Major League Soccer (MLS), the NHL and UFC.

While the Polymarket/Yahoo Finance situation is one of the earliest examples of a severed relationship between a prediction market operator and a media entity, that doesn’t mean those “divorces” will permeate the two industries.

There’s widespread belief that old guard media companies are incentivized to feature event contract data on their sites or reference it in select publications as a way of better connecting with younger readers and viewers.